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Recently, our very own Jessica Bohm, Head of Agency Solutions and Rachel Rix, Senior Solution Implementation Manager got together with some of our top agency clients to discuss How to Optimize Client Marketing Strategies.

The webinar uses the case of UK-based fashion retailer Pretty Little Thing to display how you can use Similarweb’s competitive benchmarking tools to:

  • Map out and understand your client’s competitive landscape
  • Benchmark your client against its competitors 
  • Identify blind spots and growth opportunities across various marketing channels 
  • Deep dive into specific marketing channels including creating keyword lists using our Keyword Generator and affiliate targeting lists.
  • Track your client’s market share and share of voice using Similarweb’s new Marketing Arena

About the Presenter

Rachel Rix
Rachel Rix
Client Services Team Similarweb

As Senior Solution Implementation Manager, Rachel is responsible for educating our customers on our Solution. Rachel helps map out the most relevant use cases to our customers and integrate Similarweb into their daily work processes. Rachel has worked with clients across various roles and industries including Retail, Travel & Leisure and CPG and knows exactly what our customers' pain points are and how to get maximum value from the tool.