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InvestEngine: ETF Investing vs AJ Bell Usage & Stats

InvestEngine is an award-winning, Which? recommended investment platform, that helps people grow their wealth through powerfully simple investing. We focus on what works: low fees, diversified investments, and effortless automation. • Zero buying, selling or account fees on any investments, so you keep more of your returns (ETF costs apply) • A curated range of investments from top brands like J.P. Morgan and Vanguard • Automatic investing so you can simply set & forget What products does InvestEngine offer? • ISA — The tax-free way to boost your investing. Invest up to £20,000 a year and pay nothing on your returns, to us or the taxman. • Pension — Our Self-Invested Personal Pension (SIPP) allows you to invest up to £60,000 a year for tax-efficient retirement planning. • Business — Invest your company's surplus cash for the opportunity of higher returns, with access whenever you need it. • GIA — A General Investment Account (GIA) offers a flexible way to invest from as little as £100, with easy access and no exit charges. Why InvestEngine? • (Very) low cost Ditch the fees. InvestEngine charges nothing for our DIY portfolios - no platform, dealing or account fees. You only have to pay the underlying ETFs fees. • Rated by experts & investors InvestEngine is the only Which? Recommended Provider to also be rated as Great Value by Which? customers. The platform has won awards from Finder, Boring Money, Good Money Guide and more, with an “Excellent” rating of 4.5 (from 5) on Trustpilot. • Build a portfolio with ease InvestEngine makes investing powerfully simple. Choose from a curated list of investments and get started with InvestEngine’s effortless automation. • An account for every goal Whether you’re saving for a house or building a pot for retirement, there’s a tax-efficient InvestEngine account to suit your plans. • Safe and trusted Keeping your money and investments secure is InvestEngine’s top priority. The platform is authorised and regulated by the Financial Conduct Authority (FCA) and covered by the Financial Services Compensation Scheme (FSCS). As with all investing, your capital is at risk. Tax treatment depends on individual circumstances and may be subject to change in the future.
  • Apple App Store
  • Free
  • Finance

Store Rank

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The AJ Bell iOS app puts your investment portfolio in your pocket. Completely free to download, it lets you buy and sell, and keep track of your investments, on the go. Don’t have an account with us yet? You can open one in minutes. We offer Self-Invested Personal Pensions (SIPPs), Stocks and shares ISAs (including Lifetime ISAs and Junior ISAs) and Dealing accounts. Using this app, you can: - Buy and sell a wide range of investments including shares, funds, investment trusts and ETFs - Deal at best or place limit and stop orders - Edit and cancel existing limit orders - Set up regular investments - Keep an eye on the value of your account – 24/7 - Top up your account using a debit card - View your cash statement and transaction history - Read market news and the latest content from Shares Magazine - Watch our latest investment videos - Send, read and reply to your secure messages - Enable face/fingerprint recognition for ‘read-only access’ to your account (you’ll be asked to fully log in to deal, top up or send a secure message) You can log in to the app by using your existing AJ Bell login details. The value of your investments can go down as well as up and you may get back less than you originally invested. We don’t offer advice, so it’s important you understand the risks. If you're unsure please consult a suitably qualified financial adviser. If you have any questions about the app or want to speak to us about your account, just visit www.ajbell.co.uk or call us on 0345 54 32 600. Please take note that by downloading the app, you are agreeing to the AJ Bell iOS Mobile App Terms and Conditions. We are authorised and regulated by the Financial Conduct Authority.
  • Apple App Store
  • Free
  • Finance

Store Rank

- -

InvestEngine: ETF Investing vs. AJ Bell ranking comparison

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InvestEngine: ETF Investing VS.
AJ Bell

January 15, 2026