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The 2022 FIFA World Cup is right around the corner and sports betting websites are all vying for a piece of the traffic pie. Joined by experts from the marketing and gaming worlds, we’re digging into the data to see how major sporting events like the UEFA Euro 2021 impact web traffic and what trends betting sites can anticipate for this year’s World Cup.

You’ll come away with answers to questions like:

  • How do we expect the sports betting industry to grow during the 2022 World Cup?
  • Which countries dominated web traffic during previous major sporting events?
  • How can I leverage the strategies of industry leaders to fuel my own growth?

Get the insights you need to make data-driven decisions in the ever-changing digital landscape.

Lee Margalit
Lee Margalit
Client Success Analyst Similarweb

Lee Margalit is working with global gaming and sports betting companies. She is responsible for demonstrating the value of Similarweb's solutions and consulting on the best ways to use and analyze the data to meet business needs. Lee has a business consultancy and analytical client success background working with many companies' marketing departments.

Lee Goldenberg
Lee Goldenberg
Team Manager, Account Management Similarweb

Lee Goldenberg is leading the account management team who specializes in the gaming and gambling industry at Similarweb. Lee has been at Similarweb for 3 years and has over 8 years of experience in the SaaS world. Lee's team brings data-driven insights to clients looking to strategically and tactically optimize their digital presence.

Liana Halpern
Liana Halpern
Client Success Analyst Similarweb

Liana is responsible for the transactional industry, ensuring clients know how to best use Similarweb data to support and grow their business. She has 5 years of experience in gaming and marketing, specializing in SEO, User Acquisition, and Monetization.

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