Real-time search ad monitoring
The Ultimate Ad Tracking Tool
Monitor the keywords your business is built on. Know when any website bids on your core keywords, identify emerging threats and pivot quickly to win back your hard-earned traffic
Start your free trialGet alerted to every new threat to your paid keywords
Adjust your paid strategy quickly: target more aggressively, allocate more budget or refine ad copy to regain the top spot
Protect your paid keywords
Receive email alerts when any website bids on the keywords most important to your business. Choose the device type, and location best for you - from country down to zip code.
Deep dive into your rival’s paid ad strategy
Examine the keywords, performance metrics and ad copy of competing ads. Take inspiration from the ad creatives and landing pages actually driving traffic for the competition so you can optimize your own.
Choose where to allocate budget more strategically
Turn the tables and look for core keywords your competitors aren’t bidding on, so you can switch off spend there and deploy budget on new terms or the most competitive terms. For the rest, let your organic rankings do the work.
Monitor competitors’ most valued keywords
The best defense is a good offense. Start keeping tabs on the keywords that your competitors want to protect. Get daily reports on the keywords driving the most traffic to their website and pick the most lucrative to target.
The ingredients that make our Ad Tracker so good…
Location & device
Track from country to zip code, across different devices
Position data
See where rival ads are positioned in the SERP
Ad activity
See how long the ad has been active and the URL for the ad itself
Branded and non branded
Monitor all keywords central to your website to gain the competitive edge
Keyword data
See how many and which keywords your competitors’ ads are targeting
Email alerts
Switch on email alerts for the quickest, most efficient way to monitor
FAQ
How does ad tracking work?
Ad tracking allows you to keep tabs on the keywords most important to your business with real-time alerts whenever competitors bid on your keywords, so you can identify emerging threats and pivot quickly to regain traffic.
Can I protect non-branded keywords important to my business?
Yes, ad tracking isn't limited to just branded keywords. You can monitor non-branded keywords that you think relate to your company’s key offering or core identity. Tracking both branded and non-branded terms gives you maximum visibility over your most valued and high-traffic keywords.
What insights an I gain into my competitors' advertising strategies with ad tracking?
With our Ad Tracking tool you’ll have access to granular reporting, which lets you delve deep into your competitors' full paid strategies. You can access performance metrics, examine ad creatives, landing pages, and more to enhance your own advertising efforts and outperform your rivals.
Protect your hard-earned traffic
Track the progress, visibility and results of your SEO efforts with our rank tracker. Identify opportunities, competitors and understand the whole SERP makeup.
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