After the period of rapid growth on Shopify’s eCommerce platform, 2022 is shaping up to be an investment year for the company.
As SHOP releases its 1Q22 earnings report cyclical pressures and slowdowns in nontraditional categories will keep the pressure on to speed up innovation, especially as larger competitors begin to flex their muscles in the space.
- The share of payment traffic generated internationally has climbed 10ppt in the last two years. International traffic was an outsized contributor to Shopify GMV growth in 1Q22.
- Aggregated traffic to all Shopify-powered sites, a signal for Gross Merchandise Value (GMV), continues to decelerate from outsized pace last year
Get more of the latest digital insights, including merchant conversions and payment mix in the full report.
