In today’s digital world, marketers are increasingly focused on creating strong content and SEO strategies to increase brand awareness and drive website traffic. Although, this may seem like a daunting task using the right tools actually makes it not only manageable but fairly easy to do.
This report will walk you through the step-by-step process of how to conduct competitive SEO analysis to inform your content and SEO strategy. Authored by Jeff Coyle, the Co-founder and Chief Product Officer for MarketMuse, and Similarweb Strategic Consultant, Tomas Seliokas, this report gives you expert insight into:
- How to audit and optimize your website’s content to improve your SEO performance
- How to uncover your competitors’ traffic-driving content
- What Competitive Intelligence is and why it matters
- How Similarweb and MarketMuse work together to give you competitive insights and a leg up on the competition
Using this guide, you will learn how to use MarketMuse and Similarweb together to perform in-depth competitive research, find trending opportunities, and create content that is better than your competitors.