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Pure Fishing

Pure Fishing Market Share Analysis for February 2026

Shop Performance Wear from top brands like PENN®, Berkley®, and Abu Garcia® at Pure Fishing®. High-quality, moisture-wicking apparel designed for comfort and durability on the water and beyond.

Sports > Fishing

Domainpurefishing.com

Year Founded1937

Employees1001 - 5000

Annual Revenue$500M - $1B

Pure Fishing

Pure Fishing (including company regionals)

purefishing.com

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Pure Fishing Revenue up to February 2026 is 500M - 1B

revenue generated by Pure Fishing top domains

Pure Fishing top domains revenue over 3 years

Revenue for Pure Fishing top domains

purefishing.com500M - 1B

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Total visits to Pure Fishing's top domains

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Total visits last 3 months

Subsidiaries Breakdown

purefishing.com72.4K

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Avg. visit duration in Pure Fishing's top domains

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Average visit duration last 3 months

Subsidiaries Breakdown

purefishing.com00:01:59

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Avg. pageviews on Pure Fishing's top domains

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Average page views last 3 months

Subsidiaries Breakdown

purefishing.com5.16

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Pure Fishing top competitors by domain

Top similar sites in February 2026, ranked by their affinity

tacklewarehouse.comCompany NameTackle Warehouse, LLCEmployees51 - 200HQUnited States, California, San Luis ObispoAnnual revenue$25M - $50MTotal visits1.2MSports > Sports - Other

Top technologies used by Pure Fishing

These are the website technologies, by industry, used by Pure Fishing top domains

Payment & Currencies (25)

Cart Functionality

Advertising (15)

DoubleClick

Conversion & Analytics (10)

Google Analytics

eCommerce (5)

Shopify

More Technologies

14

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News & Signals from Pure Fishing

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NewsPure Fishing, Inc. identified as competitor of Daiwa Corporation."Pure Fishing participates in a highly fragmented and competitive industry amid an evolving retail landscape and is subject to potential supply chain disruptions.The company competes with other large global fishing equipment makers, such as Daiwa, Shimano Inc., Rather Outdoors, and Rapala, while the majority of its market is controlled by regional players (with smaller product scope) and private-label brands.

NewsPure Fishing, Inc. promotes Jon Schlosser to Chief Product and Brand Officer.Pure Fishing, a global leader in the fishing tackle industry, announces the promotion of Jon Schlosser, former Senior Vice President of Marketing, to Chief Product and Brand Officer.

NewsRbff partners with Pure Fishing, Inc..The Recreational Boating and Fishing Foundation (RBFF) has partnered with Pure Fishing brand, Berkley, to launch a new fishing line.