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Premier Inn Market Share Analysis for February 2026

Our terms and conditions when you reserve a room at a Premier Inn hotel in the UK or Ireland via our digital channels, such as our website, mobile site or app.

Travel and Tourism > Accommodation and Hotels

Domainpremierinn.com

Year Founded1987

Employees> 10001

Annual Revenue> $1B

Premier Inn

Premier Inn (including company regionals)

premierinn.com

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Premier Inn Revenue up to February 2026 is > 1B

revenue generated by Premier Inn top domains

Premier Inn top domains revenue over 3 years

Revenue for Premier Inn top domains

premierinn.com> 1B

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Total visits to Premier Inn's top domains

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Total visits last 3 months

Subsidiaries Breakdown

premierinn.com7.6M

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Avg. visit duration in Premier Inn's top domains

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Average visit duration last 3 months

Subsidiaries Breakdown

premierinn.com00:03:50

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Avg. pageviews on Premier Inn's top domains

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Average page views last 3 months

Subsidiaries Breakdown

premierinn.com2.37

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Premier Inn top competitors by domain

Top similar sites in February 2026, ranked by their affinity

travelodge.co.ukCompany NameTravelodgeEmployees> 10001HQUnited Kingdom, OxonAnnual revenue> $1BTotal visits4.9MTravel and Tourism > Accommodation and Hotels

Top technologies used by Premier Inn

These are the website technologies, by industry, used by Premier Inn top domains

Advertising (26)

Google Adsense

Conversion & Analytics (14)

Google Analytics

Payment & Currencies (11)

PayPal

Social (7)

Instagram

More Technologies

11

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News & Signals from Premier Inn

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NewsPremier Inn Limited opens new location in Ireland, Northern Europe, Europe.The multi-million Euro investment marks a significant step in the company's strategy to build a network of 5,000 affordable Premier Inn hotel rooms across Ireland.

NewsPremier Inn Limited opens new location in United Kingdom, Northern Europe, Europe.What the new Premier Inn hotel on the former Fruehauf factory site in North Walsham could look like. (Image: Whitbread PLC)