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POPSUGAR Market Share Analysis for February 2026

PS makes wellness more accessible through real-life stories, first-person perspectives, and expert-backed information. Our staff of journalists and subject-matter experts research, report, and produce articles, videos, and social content that help people feel good about their well-being choices, no matter what they are. Via our core verticals — Health, Fitness, Beauty, Balance, Identity, and Shopping — we help our audience proceed with confidence.

Arts & Entertainment > Arts and Entertainment - Other

Domainpopsugar.com

Year Founded2019

Employees201 - 500

Annual Revenue$100M - $200M

POPSUGAR

POPSUGAR (including company regionals)

popsugar.com

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POPSUGAR Revenue up to February 2026 is 100M - 200M

revenue generated by POPSUGAR top domains

POPSUGAR top domains revenue over 3 years

Revenue for POPSUGAR top domains

popsugar.com100M - 200M

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Total visits to POPSUGAR's top domains

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Total visits last 3 months

Subsidiaries Breakdown

popsugar.com2.6M

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Avg. visit duration in POPSUGAR's top domains

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Average visit duration last 3 months

Subsidiaries Breakdown

popsugar.com00:00:53

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Avg. pageviews on POPSUGAR's top domains

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Average page views last 3 months

Subsidiaries Breakdown

popsugar.com2.03

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POPSUGAR top competitors by domain

Top similar sites in February 2026, ranked by their affinity

refinery29.comCompany NameRefinery29Employees201 - 500HQUnited States, New York, New York CityAnnual revenue$100M - $200MTotal visits4MNews & Media Publishers

Top technologies used by POPSUGAR

These are the website technologies, by industry, used by POPSUGAR top domains

Advertising (132)

Google Adsense

Conversion & Analytics (28)

Google Analytics

Audio Video Media (13)

YouTube

Social (11)

Google+ Platform

More Technologies

16

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News & Signals from POPSUGAR

With Similarweb Sales signals alerts, you’ll receive daily updates of recognized buying signals whenever new opportunities or threats arise in your target audience.

NewsPopSugar, Inc attends event 2026 Beauty Awards.Popsugar's 2026 Beauty Awards submission guidelines.

NewsPopSugar, Inc launches Alix Earle influence.Devoted to providing you with the most thorough review, PopSugar Inc tried the light on two different skin tones and took comparison pictures so you can see what its selfies looked like before and after PopSugar Inc introduced the Alix Earle influence into its lives.

NewsPopSugar, Inc partners with Thorne Research Inc..In a candid conversation with POPSUGAR about his new partnership with Thorne, a supplement and health-test company, the father of five reveals how he got hooked on hot yoga, how he finds time to prioritize his own well-being while spending time with his family and loved ones, and what goes into his (20-page) vision board.