Home
General Pants Co Pty. Ltd.

General Pants Co Pty. Ltd. Market Share Analysis for February 2026

Shop General Pants Co. for men’s & women’s clothing, denim, jackets, tees, shorts, swimwear, lingerie, hoodies, footwear & accessories. Discover streetwear & iconic brands like Spencer Project, Insight, Abrand Jeans, Wrangler, Neon Hart, Subtitled, Alice in the Eve, Dickies, The North Face, Birkenstock, Lioness & more.

Lifestyle > Fashion and Apparel

Domaingeneralpants.com

Year Founded1972

Employees1001 - 5000

Annual Revenue$200M - $500M

General Pants Co Pty. Ltd.

General Pants Co Pty. Ltd. (including company regionals)

generalpants.com

See more website traffic and engagement information

General Pants Co Pty. Ltd. Revenue up to February 2026 is 200M - 500M

revenue generated by General Pants Co Pty. Ltd. top domains

General Pants Co Pty. Ltd. top domains revenue over 3 years

Revenue for General Pants Co Pty. Ltd. top domains

generalpants.com200M - 500M

See more with Sales Intelligence

Total visits to General Pants Co Pty. Ltd.'s top domains

Understand General Pants Co Pty. Ltd. market share and potential market reach.

Total visits last 3 months

Subsidiaries Breakdown

generalpants.com653.4K

See more with Sales Intelligence

Avg. visit duration in General Pants Co Pty. Ltd.'s top domains

Analyze General Pants Co Pty. Ltd. engagement metrics.

Average visit duration last 3 months

Subsidiaries Breakdown

generalpants.com00:02:19

See more with Sales Intelligence

Avg. pageviews on General Pants Co Pty. Ltd.'s top domains

See how General Pants Co Pty. Ltd. keep users engaged, nurture their interest, and encourage them to take the next step.

Average page views last 3 months

Subsidiaries Breakdown

generalpants.com5.87

See more with Sales Intelligence

General Pants Co Pty. Ltd. top competitors by domain

Top similar sites in February 2026, ranked by their affinity

universalstore.comCompany NameUniversal StoreEmployees1001 - 5000HQAustralia, NundahAnnual revenue--Total visits1.1MLifestyle > Fashion and Apparel

Top technologies used by General Pants Co Pty. Ltd.

These are the website technologies, by industry, used by General Pants Co Pty. Ltd. top domains

Advertising (20)

DoubleClick

Conversion & Analytics (17)

Google Analytics

Payment & Currencies (16)

Cart Functionality

eCommerce (11)

Swap

More Technologies

15

See all

News & Signals from General Pants Co Pty. Ltd.

With Similarweb Sales signals alerts, you’ll receive daily updates of recognized buying signals whenever new opportunities or threats arise in your target audience.

NewsGeneral Pants Co. closed offices in Sydney, Australia, Australia and New Zealand, Oceania on Jul 1st '25.General Pants Co recently shut down its Sydney CBD outlet on George Street following a massive storewide sale, sparking disappointment among fans.

NewsAlquemie Group acquired General Pants Co. on May 1st '22.After General Pants was acquired by Alquemie Group in May this year, Fuller was appointed to the CIO spot and will now lead the IT departments of each brand under a single team.

NewsGeneral Pants Co. launched ‘GIVE IT on Nov 12th '21.General Pants Co. will launch its new ‘GIVE IT’ initiative this Friday 12 November to support vital mental health research.