58 Articles

SEM & PPC

Learn how to drive results from your paid search campaigns. Get the latest news from the SEM and PPC community with data that gives you a true competitive advantage.

How One Leading Retailer Doubled Its Paid Holiday Traffic And How You Can Too

How One Leading Retailer Doubled Its Paid Holiday Traffic And How You Can Too

5 Min.
Nov 2, 2021
What Is a Good PPC Conversion Rate and How to Make Yours Soar

What Is a Good PPC Conversion Rate and How to Make Yours Soar

6 Min.
Oct 25, 2021
Beginners Guide: What Is PPC Keyword Research and Why Is It Important?

Beginners Guide: What Is PPC Keyword Research and Why Is It Important?

9 Min.
Oct 13, 2021
The End of an Era? Google to Say Goodbye to Expanded Ads

The End of an Era? Google to Say Goodbye to Expanded Ads

3 Min.
Sep 29, 2021
SEO vs. PPC: Where to Spend Your Budget

SEO vs. PPC: Where to Spend Your Budget

8 Min.
Sep 21, 2021
PPC Strategy Unleashed: Creating Campaigns That Work

PPC Strategy Unleashed: Creating Campaigns That Work

13 Min.
Sep 15, 2021
PPC Campaign Management: 8 Essential Steps for Better Returns

PPC Campaign Management: 8 Essential Steps for Better Returns

7 Min.
Sep 6, 2021
PPC Reporting That Shows the Impact of Your Ad Spend

PPC Reporting That Shows the Impact of Your Ad Spend

7 Min.
Jul 29, 2021
How to Take Gold With Your Olympics Digital Marketing Strategy

How to Take Gold With Your Olympics Digital Marketing Strategy

11 Min.
Jul 15, 2021
The Improved Formula Behind Our Keyword Volume Feature

The Improved Formula Behind Our Keyword Volume Feature

2 Min.
May 11, 2021
Ramadan Season: Get the Data that Puts You Ahead of the Competition

Ramadan Season: Get the Data that Puts You Ahead of the Competition

6 Min.
Apr 27, 2021
How to Create Buyer Personas That Boost Conversions [Template]

How to Create Buyer Personas That Boost Conversions [Template]

8 Min.
Apr 16, 2021

The #1 PPC tool - get started

Give it a try or talk to our marketing team — don’t worry, it’s free!

Would you like a free trial?
Wouldn’t it be awesome to see competitors' metrics?
Stop guessing and start basing your decisions on real competitive data
Now you can! Using Similarweb data. So what are you waiting for?