58 Articles

SEM & PPC

Learn how to drive results from your paid search campaigns. Get the latest news from the SEM and PPC community with data that gives you a true competitive advantage.

What is PPC: A Beginner’s Guide to PPC Marketing

What is PPC: A Beginner’s Guide to PPC Marketing

13 Min.
Jul 11, 2022
Media Buying - A Guide to What It Really Means

Media Buying – A Guide to What It Really Means

8 Min.
Jun 15, 2022
How Found Used YouTube Ads To Get Market Share From Noom

How Found Used YouTube Ads To Get Market Share From Noom

18 Min.
Apr 14, 2022
Make the Most of Your Client’s Marketing Budget

Make the Most of Your Client’s Marketing Budget

8 Min.
Mar 17, 2022
Retargeting vs. Remarketing: Which Should You Be Using?

Retargeting vs. Remarketing: Which Should You Be Using?

6 Min.
Dec 23, 2021
7 Must-Have Marketing Tactics You Need to Try

7 Must-Have Marketing Tactics You Need to Try

10 Min.
Dec 21, 2021
How to Optimize Your PPC Performance?

How to Optimize Your PPC Performance?

8 Min.
Dec 21, 2021
How to Calculate Share of Voice for SEO, PPC, Social

How to Calculate Share of Voice for SEO, PPC, Social

12 Min.
Dec 15, 2021
How To Create The Best Keyword Bidding Strategy

How To Create The Best Keyword Bidding Strategy

9 Min.
Nov 29, 2021
Serving Up Seasonal Insights – November 2021 Update

Serving Up Seasonal Insights – November 2021 Update

2 Min.
Nov 25, 2021
The Top PPC Trends of 2021

The Top PPC Trends of 2021

6 Min.
Nov 23, 2021
How to Estimate Your PPC Budget to Get the Best ROI

How to Estimate Your PPC Budget to Get the Best ROI

6 Min.
Nov 22, 2021

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