58 Articles

SEM & PPC

Learn how to drive results from your paid search campaigns. Get the latest news from the SEM and PPC community with data that gives you a true competitive advantage.

How To Create Better Competitive Analysis Reports

How To Create Better Competitive Analysis Reports

11 Min.
Nov 12, 2024
How to Increase Paid Traffic to Your Website Without Increasing Your Budget

How to Increase Paid Traffic to Your Website Without Increasing Your Budget

9 Min.
Nov 10, 2024
PPC Forecasting: How to Predict Paid Acquisition Traffic and Costs

PPC Forecasting: How to Predict Paid Acquisition Traffic and Costs

10 Min.
Nov 4, 2024
How to Write Ad Copy (That Actually Converts): 10 Top Tips

How to Write Ad Copy (That Actually Converts): 10 Top Tips

9 Min.
Feb 28, 2024
How to Check Website Traffic: Analyzing the Digital Data

How to Check Website Traffic: Analyzing the Digital Data

14 Min.
Jan 17, 2024
How to Spy on Your Competitors' PPC Campaigns

How to Spy on Your Competitors’ PPC Campaigns

8 Min.
Nov 7, 2023
How to Spy on Your Competitors' Google Ads

How to Spy on Your Competitors’ Google Ads

7 Min.
Oct 31, 2023
Mind The Gap: A Complete Guide to Traffic Gap Analysis (+ Checklist)

Mind The Gap: A Complete Guide to Traffic Gap Analysis (+ Checklist)

15 Min.
Oct 27, 2023
PPC Competitive Analysis: A Step-By-Step Guide (+ Checklist)

PPC Competitive Analysis: A Step-By-Step Guide (+ Checklist)

12 Min.
Oct 27, 2023
Google's Keyword Planner vs. Similarweb's Keyword Generator: Which is Best?

Google’s Keyword Planner vs. Similarweb’s Keyword Generator: Which is Best?

6 Min.
Oct 3, 2023
Competitor Monitoring: How to Track Your Competitors Online

Competitor Monitoring: How to Track Your Competitors Online

10 Min.
Sep 18, 2023
Competitive Keyword Bidding Explained: Defending Your Brand

Competitive Keyword Bidding Explained: Defending Your Brand

6 Min.
Aug 23, 2023

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