Marketing Intelligence
The Similarweb Marketing Digest: July 2022
Welcome to our latest marketing digest… it’s your one-minute monthly update of what’s new in the world of digital marketing.
New features to boost your SEO + PPC
Great news: We just dropped 6 scorching hot new features so you can amp up your SEO and paid search campaigns. From user intent detection to comparative keyword analysis tool – your new search superpowers await.
Podcast: 9 ways the SERPs are changing
How are SEO best practices impacted by Google’s SERP update?
Similarweb SEO guru, Gerald Murphy shared Nine Ways the Google SERPs are Changing and tips for keeping your rankings despite high SERP volatility up on The In Search SEO Podcast.
Why and How to Do Keyword Gap Analysis
Spot holes in your client’s search strategy and find the right keywords to fill them with this detailed breakdown of keyword gap analysis. Read the blog and walk away with our top tips for using digital marketing intelligence to close in on keywords that send traffic to the competition and pinpoint the right keywords to optimize your content.
Webinar: Build an integrated search strategy
Search behavior is no longer limited to a single space. So, how can you build a unified keyword strategy across Google, Amazon, and YouTube?
Check out this webinar to see how consumers interact with each search engine and what type of content resonates most effectively with different audiences.
Pump up your rankings with keyword clusters
And last but definitely not least – find out how you can optimize your content for search clusters to rank for more keywords. Learn everything from what keyword clusters are to how your audience can benefit from this informative blog.
That’s it for now – see you next month, and until then, take care!
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