URBAN Guitar app analytics for March 22

This is the companion lesson app to the URBAN Guitar by Yamaha. Combining cutting-edge technology with Keith’s world-class guitar skills, this interactive lesson app makes learning how to play fun. URBAN Guitar by Yamaha owners simply need to download the app and enter their guitar serial number when prompted. Don’t have the URBAN Guitar by Yamaha yet? Enjoy the introduction and one lesson for free! Inside the app you’ll have the opportunity to purchase the URBAN Guitar by Yamaha, which includes: • Complete access to this immersive app • A finely crafted acoustic guitar • Essential accessories, including picks and strap “It’s no secret that playing the guitar has been a huge part of my life, so I love when other people want to play. That’s why I’ve partnered with Yamaha to bring you a high-quality, ideal beginner guitar and an app to help you learn how to play it.” – Keith Urban World-renowned recording artist Keith Urban has teamed up with Yamaha to bring you a new guitar-and-lessons experience unlike any other: The URBAN Guitar by Yamaha. Built specifically for beginners, the URBAN Guitar by Yamaha includes everything you need to start playing right away – and keep playing for years to come. ABOUT THE URBAN GUITAR LESSON APP Keith is your mentor and guide alongside JUNO, a professional guitarist and teaching partner. Together, Keith and JUNO give easy-to-understand instructions while encouraging you every step of the way. You’ll grasp the basics and learn to play songs you love. Best of all, you’ll have fun! Inside the app, you’ll find several interactive guitar lessons, all curated and guided by Keith himself, including: • KEITH’S HITS: “Somebody Like You” “Cop Car” “Long Hot Summer” and more! • MODERN HITS: “Old Town Road” made famous by Lil Nas X “If I Can’t Have You” made famous by Shawn Mendes “All Of Me” made famous by John Legend and more! • TIMELESS CLASSICS: “Ain’t No Sunshine” made famous by Bill Withers “Stand By Me” made famous by Ben E. King “Sweet Home Alabama” made famous by Lynyrd Skynyrd and more! With the URBAN Guitar lesson app, you will: • Achieve your guitar-playing goals at your own pace • Understand timing and strumming with the Rhythm Trainer • Control the speed of the songs in Practice Mode • Put your fingers in the right places with Chord Trainer • Level up your abilities in Progress Tracking • Grasp fundamentals for playing rock, pop, country, and more • Practice whenever and wherever you want • Acquire a skill that lasts a lifetime • Have fun! ABOUT THE URBAN GUITAR BY YAMAHA Both Keith and Yamaha share a passion for empowering people to play music. Working together, we were determined to minimize the pain points beginning guitarists face – and maximize the sheer joy of playing. The results are in the URBAN Guitar by Yamaha. With the URBAN Guitar by Yamaha, you’ll find unparalleled attention to detail: • Concert cutaway body that’s comfortable to play • Slim neck so you can form chords effortlessly • Low string tension that makes playing easier • Matte neck finish that allows for faster hand movement And let’s not forget its stunning looks. Built to Keith’s specifications, the URBAN Guitar by Yamaha features: • Beautiful Tobacco Brown Sunburst finish • Spruce top and rosewood fingerboard • Chrome tuning machines • Specially selected strings • Tortoise shell pickguard • Stylish URBAN logo and Yamaha tuning fork logo • URBAN-branded picks and strap • Full access to the URBAN Guitar lesson app By playing the URBAN Guitar by Yamaha – and practicing with the included app – you’ll be playing songs and enjoying guitar in no time at all! The URBAN Guitar by Yamaha. Let’s Play!