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Building and optimizing a strong content strategy is the key to beating the competition and standing out in today’s digital world. 

Watch our webinar, 5 SEO Hacks to Identify Trends & Opportunities with Similarweb, hosted by Aleyda Solis, International SEO Consultant and founder of Orainti, Similarweb Strategic Consultant, Tomas Seliokas, and Similarweb’s Head of SEO, Roy Hinkis.

You will learn how to easily identify:

  • Content gaps and opportunities vs. competitors
  • The content type and format to better satisfy users’ search intent
  • Search trends that are worth targeting 
  • Differences between mobile and desktop search behavior to optimize your search experience
  • The biggest opportunities to grow in international markets in your sector

In the end, you’ll see the Q&A session where live viewers had the opportunity to ask Aleyda and the Similarweb team questions about how to use content to increase your website’s organic traffic.

About the Presenters

Aleyda Solis
Aleyda Solis
International SEO Consultant and founder Orainti

Aleyda Solis is an International SEO Consultant and founder of Orainti -a highly specialized, boutique SEO consultancy-, blogger (Search Engine Land, Search Engine Journal, and Moz), speaker (with more than 100 conferences in 20 countries in English and Spanish: Inbound, MozCon, Pubcon, BrightonSEO, SearchLove, etc.), author (of ``SEO, Las Claves Esenciales``), who also offers actionable SEO tips in her weekly YouTube video series ``Crawling Mondays`` and newsletter, with a summary of the latest news in SEO, #SEOFOMO.

Aleyda has been awarded the European Search Personality of the Year in 2018, included in Forbes's top 10 online marketing experts to follow, in HubSpot as one of the 59 Female Marketing and Growth Experts You Should be Following, has also been interviewed in publications such as The Huffington Post and contributed for Think With Google.

Tomas Seliokas
Tomas Seliokas
Industry Consultant Similarweb

Tomas Seliokas is an Industry Consultant at Similarweb, specializing in the agency & management consulting sectors. He works with companies all over the globe, helping them use our online competitive intelligence solution to make better-informed business decisions.

Roy Hinkis
Roy Hinkis
Head of SEO Similarweb

Roy builds and executes ambitious SEO & growth strategies at Similarweb. He's an SEO & Digital Marketing consultant with 12 years of experience. During his career, he advised industry leaders such as Walmart, Waze & Lyft.