Similarweb's Real-Time Amazon Prime Day Coverage – October 2024

Jumpstart your holiday season with insights from Amazon's biggest shopping event.

Amazon Prime Day October 2024: Performance Review

It’s a wrap! Prime Day is over. We’ve gathered the hottest product, category, and trend data for you.

Want to know what’s driving customer demand on Amazon right now? Get the freshest insights just in time for the busiest season on the ecommerce calendar.

In this analysis, we cover:

  • Key findings, including traffic data, search terms, top products, and categories
  • Deep dives into several categories, spotlighting rising players, top-performing products, and key subcategories