Real-time search ad monitoring

The Ultimate Ad Tracking Tool

Monitor the keywords your business is built on. Know when any website bids on your core keywords, identify emerging threats and pivot quickly to win back your hard-earned traffic

Start your free trial

Get alerted to every new threat to your paid keywords

Adjust your paid strategy quickly: target more aggressively, allocate more budget or refine ad copy to regain the top spot

Daily alerts

Protect your paid keywords

Receive email alerts when any website bids on the keywords most important to your business. Choose the device type, and location best for you - from country down to zip code.

Granular reporting

Deep dive into your rival’s paid ad strategy

Examine the keywords, performance metrics and ad copy of competing ads. Take inspiration from the ad creatives and landing pages actually driving traffic for the competition so you can optimize your own.

Smarter spend decisions

Choose where to allocate budget more strategically

Turn the tables and look for core keywords your competitors aren’t bidding on, so you can switch off spend there and deploy budget on new terms or the most competitive terms. For the rest, let your organic rankings do the work.

Track any website

Monitor competitors’ most valued keywords

The best defense is a good offense. Start keeping tabs on the keywords that your competitors want to protect. Get daily reports on the keywords driving the most traffic to their website and pick the most lucrative to target.

The ingredients that make our Ad Tracker so good…

Location & device

Track from country to zip code, across different devices

Position data

See where rival ads are positioned in the SERP

Ad activity

See how long the ad has been active and the URL for the ad itself

Branded and non branded

Monitor all keywords central to your website to gain the competitive edge

Keyword data

See how many and which keywords your competitors’ ads are targeting

Email alerts

Switch on email alerts for the quickest, most efficient way to monitor

Start your free trial

FAQ

How does ad tracking work?

Ad tracking allows you to keep tabs on the keywords most important to your business with real-time alerts whenever competitors bid on your keywords, so you can identify emerging threats and pivot quickly to regain traffic.

Can I protect non-branded keywords important to my business?

Yes, ad tracking isn't limited to just branded keywords. You can monitor non-branded keywords that you think relate to your company’s key offering or core identity. Tracking both branded and non-branded terms gives you maximum visibility over your most valued and high-traffic keywords.

What insights an I gain into my competitors' advertising strategies with ad tracking?

With our Ad Tracking tool you’ll have access to granular reporting, which lets you delve deep into your competitors' full paid strategies. You can access performance metrics, examine ad creatives, landing pages, and more to enhance your own advertising efforts and outperform your rivals.

Protect your hard-earned traffic

Track the progress, visibility and results of your SEO efforts with our rank tracker. Identify opportunities, competitors and understand the whole SERP makeup.

Start your free trial