Limor Barenholtz Director of SEO & GEO at Similarweb

Limor Barenholtz

Limor is the SEO & GEO Director at Similarweb, and has been practicing SEO for over 20 years. Limor specializes in all aspects of SEO. She loves the challenges traditional SEO and AI SEO present, clean codes makes her smile & creating scalable SEO & GEO strategies makes her happy. As the former Head of SEO at McCann Tel Aviv, Limor has vast experience in both local & international SEO for major brands & publishers, as well as in planning & integration with multi-channel campaigns. Limor is a speaker at BrightonSEO, co-author of the "In-house SEO Book", and a judge at The Drum Awards & Global Search Awards. When she's not doing SEO, Limor loves playing Poker and handball, listening to music, and being with her baby twins - Naomi & Maayan.

Why AI Engines Cite UGC Over Brand Content And How To Leverage It For AEO

Why AI Engines Cite UGC Over Brand Content And How To Leverage It For AEO

15 Min.
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Google Algorithm Updates: Latest News & History

Google Algorithm Updates: Latest News & History

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How To Turn Keyword Data Into Prompts You Can Track In AI Search

How To Turn Keyword Data Into Prompts You Can Track In AI Search

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AEO for SaaS: How to Optimize Product Pages for AI Search Visibility

AEO for SaaS: How to Optimize Product Pages for AI Search Visibility

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8 AI Search Optimization Best Practices And Techniques To Use In 2026

8 AI Search Optimization Best Practices And Techniques To Use In 2026

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What Is Generative Engine Optimization (GEO): A Complete 2026 Guide

24 Min.
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WebMCP: What Is It And Why Should SEOs Care?

WebMCP: What Is It And Why Should SEOs Care?

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Answer Engine Optimization (AEO): What It Is, How It Works, and How to Get in the Answer

Answer Engine Optimization (AEO): What It Is, How It Works, and How to Get in the Answer

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10 Ways To Use AI For Keyword Research

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AI Visibility Momentum: The VAMP Framework For Tracking What Visibility Scores Miss

AI Visibility Momentum: The VAMP Framework For Tracking What Visibility Scores Miss

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How I automated GEO keyword research with Claude and the Similarweb MCP

How I automated GEO keyword research with Claude and the Similarweb MCP

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How Query Reformulation In LLMs Changes Keyword Research Methodology For GEO

How Query Reformulation In LLMs Changes Keyword Research Methodology For GEO

14 Min.
Mar 1, 2026

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